Tesla China has introduced a worth discount for its Mannequin 3 Lengthy Vary Rear-Wheel Drive (RWD) variant in China, chopping the value by 10,000 yuan (1,400 USD) to 259,500 yuan (36,070 USD). This transfer comes lower than a month after the mannequin’s preliminary introduction.
The Mannequin 3 Lengthy Vary RWD, which boasts an 830 km vary and a 0-100 km/h acceleration time of 5.2 seconds, was initially launched on August 12 with a beginning worth of 269,500 (37,470 USD). The brand new pricing, confirmed on Tesla’s official web site, is efficient as of at the moment. Moreover, all 4 Mannequin 3 variants have reportedly acquired vary upgrades.
This newest pricing adjustment follows carefully on the heels of the Mannequin Y L variant’s debut within the Chinese language market on August 19. The Mannequin Y L launched with a beginning worth of 339,000 yuan (47,120 USD). A Tesla China insider, talking to Chinese language media Nationwide Enterprise Each day (NBD), commented that “contemplating the present configuration, this worth nonetheless holds sturdy attraction.”

In accordance with NBD, Tesla is at present navigating an more and more difficult market panorama in China. Information from the China Passenger Automotive Affiliation (CPCA) signifies a slowdown in gross sales from Tesla’s Shanghai Gigafactory. In July 2025, gross sales reached 67,000 models, marking an 8.4% lower in comparison with 74,000 models offered in July 2024, and a 5.2% drop from June 2025’s 71,000 models. Cumulatively, Tesla’s gross sales in China from January to July 2025 totalled roughly 432,000 models, representing a 13.6% decline from 500,000 models throughout the identical interval in 2024.
In response to those market pressures, Tesla has been proactive with new product introductions and strategic pricing. Past the just lately launched Mannequin 3 Lengthy Vary RWD and Mannequin Y L, the corporate can also be getting ready to introduce a extra “inexpensive” model of the Mannequin Y. Through the Q2 earnings name this 12 months, Tesla CEO Elon Musk said that the “inexpensive automotive” slated for launch by the top of this 12 months could be a brand new model of the Mannequin Y, with mass manufacturing anticipated to start within the second half of 2025.