Tesla’s long-time head of gross sales in North America, Troy Jones, has reportedly left the automaker amid demand issues.
The Wall Road Journal reported the departure right this moment:
Troy Jones, vp of gross sales, service and supply in Tesla’s largest market, has departed after 15 years on the electric-car firm, the folks mentioned.
Jones had been at Tesla since 2010 and he had a number of management positions in gross sales in North America.
For the previous 5 years or so, he has been considered the chief of Tesla’s retail effort within the US.
His departure from the corporate follows the reported firing of Omead Afshar, who was Elon Musk’s right-hand man and had lately been promoted to go of North American and European operations.
Tesla seems to be utterly altering its management in gross sales in North America and Europe.
Musk has reportedly taken direct accountability for Tesla gross sales in these markets following Afshar’s departure.
In the meantime, Tesla can also be affected by a major expertise exodus since a mass wave of layoffs final yr has considerably affected morale.
Jenna Ferrua, Tesla’s head of HR in North America, lately exited the corporate.
Tesla additionally lately misplaced one in every of its prime engineering executives behind vitality merchandise, together with the pinnacle of the Optimus program, its prime crash security architect, two of its prime designers, its long-time head of software program, and lots of extra.
That’s simply in the previous few months.
Electrek’s Take
A bunch of heads are rolling over Tesla’s declining gross sales. All besides the principle one which has had a transparent unfavourable influence on gross sales: Elon Musk.
Tesla’s gross sales are down 13% within the first half of 2025 regardless of EV gross sales surging 30% globally.
When the supposedly main EV automaker sees its gross sales decline amid a surging world EV market, there’s an actual drawback.
That drawback is especially Elon Musk who’s each negatively affecting the model and badly positioning Tesla and its EV lineup by betting the home on autonomous driving.
