Tesla’s gross sales continued to crash in Europe in February, with the primary few markets reporting automotive gross sales knowledge confirming the American automaker’s ongoing troubles in Europe.
Final month, we reported that Tesla’s automotive gross sales fell roughly 50% yr over yr in Europe within the first month of 2025.
The drop continues a pattern that began final yr for Tesla, but it surely seems to have tremendously accelerated in 2025 due to some components, together with Elon Musk’s meddling in politics and the changeover of Tesla’s hottest automotive, the Mannequin Y.
Now, knowledge has began to come back in for February, and the downward pattern continues for Tesla:
| Nations | Feb-25 | Feb-24 | Jan-25 | Jan-24 | YoY change |
| Germany | 1,277 | 3,150 | -59.5% | ||
| UK | 1,293 | 1,581 | -18.2% | ||
| France | 2,395 | 3,244 | 1,141 | 3,118 | -44.4% |
| Netherlands | 926 | 1,610 | -42.5% | ||
| Norway | 917 | 1,777 | 663 | 1,109 | -45.3% |
| Spain | 269 | 1,094 | -75.4% | ||
| Sweden | 613 | 1,064 | 394 | 730 | -43.9% |
| Denmark | 509 | 1,086 | 451 | 763 | -48.1% |
| Portugal | 380 | 551 | -31.0% | ||
| Complete | 4,434 | 7,171 | 6,794 | 13,706 | -46.2% |
The primary 4 markets to report gross sales, France, Norway, Sweden, and Denmark, have all reported important declines in gross sales from February 2024 to February 2025.
In some circumstances, like in France, it follows a broader decline in EV gross sales because the market as pulled away some incentives, however in different markets, EV gross sales are nonetheless rising however with out Tesla.
For instance, in Norway, that’s regardless of automotive gross sales, that are nearly fully electrical, being up 21% in February—in comparison with Tesla’s 48% drop.
A part of the decline is because of decrease inventories as Tesla has launched the brand new model of the Mannequin Y with deliveries beginning in March.
Nevertheless, Tesla made an analogous changeover of the Mannequin 3 across the similar time final yr, and gross sales of the electrical sedan are additionally down yr over yr.
Electrek’s Take
At this level, it needs to be fairly clear that Tesla has a requirement downside in Europe. Sure, the Mannequin Y refresh is affecting these numbers as effectively, however I feel it will be silly to consider that they may compensate for a 46% year-over-year decline within the first 2 months up to now.
Tesla’s two greatest EU markets, Germany and the UK, have but to report. The UK is the market the place Tesla has seen the smallest decline whereas Germany had the most important of any important market.
Elon’s politics are definitely at play, the brand new Mannequin Y as beforehand talked about, but additionally the elevated competitors in Europe, the place extra EV fashions can be found.
