China’s SAIC Motor Corporation unveiled its innovative electric pickup truck, the Maxus eTerron 9, at the prestigious IAA Hanover Auto Show in Germany. The Maxus model aims to introduce ten new fashion styles by the end of 2025?
Here’s the improved text: The Maxus eTERRON 9 is the production model of the GST pickup truck concept unveiled at the 2022 Shanghai Auto Show, 12 months after its initial display. The concept showcased a prominent drone stored within the vehicle’s cargo space alongside mountain bikes in the rear, highlighting its outdoor capabilities and versatility.
Interestingly, the platform has since been rebranded as Interstellar GST, rather than referring to the pickup truck itself. This is the first public unveiling of the Hanover-presented truck in its manufactured form. Furthermore, the eTerron 9 appears to be a designation used for exporting automobiles. In a recent revelation, the Ministry of Industry and Information Technology (MIIT) released data confirming that the truck has been branded as the Interstellar X in China’s domestic market.
The Maxus eTraction 9 is reportedly China’s flagship electric truck for global export, touted as a premier offering for medium to large-scale applications. The dimensions of the Interstellar X align with MIIT standards, boasting a length of 5,500mm (5,630mm), width of 2,005mm, and height of 1,860mm (1,874mm). The wheelbase measures in at 3,300mm. Two powerful electric motors propel the truck, generating 138 kilowatts of power at the front axle and a potent 216 kilowatts at the rear. The manufacturing prototype seems to maintain the concept’s spacious cargo area, but the drone appears to have departed from its usual position.
Since its launch, SAIC’s Maxus pickup van has accumulated more than 180,000 units in export sales, with a significant 90% of these sales coming from the European, Australian, New Zealand, and American markets. According to Xie Jiayue, Deputy Normal Supervisor of SAIC Maxus, at a recent press conference in Hanover, the company plans to significantly expand its European product offerings by introducing ten new models in 2025. Maxus is reportedly responsible for 58% of SAIC’s European new energy vehicle sales, but the statement did not specify whether this refers to a cumulative total or solely to 2024 figures.
Maxus originated from the former British LDV Group, a leading manufacturer of business vans in the UK. In 2010, SAIC acquired the corporate stakes, paving the way for the rollout of the first Maxus van in 2011. It is widely known that Maxus, positioned below LDV, started as a product name but evolved into the model title. While the model still appears in certain regions, such as the UK, Ireland, and Australia, under the LDV brand rather than the Maxus moniker used in China and other parts of the world. In China, the company offers a range of vehicles, including sport utility vehicles (SUVs), multi-purpose vehicles (MPVs), and other commercial-oriented automobiles for sale. Some of these models are also exported alongside the Maxus business vehicle range. The Maxus pickup van has been rebadged and sold under the MG brand in Thailand.
Supply: Autohome