The Chinese Ministry of Industry and Information Technology (MIIT) recently released its latest declaration catalog, featuring four new Xiaomi SU7 variants that surfaced on July 12. The automobile’s fundamental specifications remain unchanged compared to current models on sale, whereas its tail emblem has been modified from ‘Beijing Xiaomi’ to simply ‘Xiaomi’, and the company title is now “Xiaomi Vehicle Technology Co., Ltd.” This likely suggests that Xiaomi has secured a license to independently manufacture vehicles.
The company’s declaration catalog, launched on November 15 last year, listed “Xiaomi” as a trademark, while the corporate title read BAIC Group Off-road Vehicle Co., Ltd.
The four Xiaomi SU7 electric sedans unveiled recently are designated as follows: XMA7000MBEVR2, XMA7000MBEVR3, XMA7000MBEVR5, and XMA7000MBEVA1 (see specifications for details).
Prior to this, 16 new companies, including BAIC New Power, Changjiang Vehicle, Chery New Power, JAC Volkswagen, and Changhe Suzuki, had been granted permits to manufacture new energy vehicles. As Xiaomi may require approval from China’s regulatory authorities to produce new-energy vehicles (NEVs), it will be intriguing to see if Huawei and Baidu can also take action. In August of the previous year, due to Baidu’s inability to secure the necessary manufacturing license, it partnered with Geely to form Jiyue, a strategic alliance that enabled Baidu to tap into Geely’s expertise and manufacturing prowess.
According to Xiaomi’s official Weibo account, the company has already surpassed a milestone of over 10,000 vehicle deliveries in June, with further expectations that this pace will continue into July, as the supply is anticipated to again exceed 10,000 vehicles. Compared to previous months, Xiaomi’s smartphone production surged with 8,630 units produced in May, up from 7,058 units in April.
The corporation further announced in May that it would initiate two production shifts in June, targeting a minimum of 100,000 vehicles by year-end 2024, with an ambitious goal of reaching 120,000 units. Starting July 1, the corporation anticipates a significant reduction in its supply chain timeline, with the possibility of shaving off up to five weeks from the typical lead time once an order is finalized. Simultaneously, the company officially announced that it had expanded its retail presence by opening 17 new Xiaomi Auto stores in June, covering 30 Chinese cities and increasing its total count to 87. By July, the corporation aims to open an additional 17 stores.
Chinese Ministry of Industry and Information Technology (MIIT)?