Dreame Know-how has been making waves in current weeks, significantly with its bold entry into the electrical car market. The corporate has introduced that its first ultra-luxury EV will rival the Bugatti Veyron and is scheduled to debut in 2027.
Based on Chinese language media Sina Tech, Dreame has been holding weekly voting periods on automobile design proposals, now of their thirty eighth week. This implies the corporate has been refining its car aesthetics since late 2024.
Dreame founder and CEO Yu Hao seems to have a powerful fixation on automobile manufacturing. The corporate has reportedly divided its automotive enterprise into two separate manufacturers: Dreame Automotive and Starry Automotive. The previous will give attention to Bugatti-level autos, internally dubbed “Dreame-Bugatti,” with each pure electrical and extended-range variations. The latter is a Dreame-invested subsidiary focusing on fashions akin to Rolls-Royce Cullinan and Bentley.
In an inner communication assembly, Yu reportedly said that his Bentley-rivalling fashions “can utterly tackle Li Auto, crushing all the things from the L9 right down to L8, L7, and L6.”
When approached for remark by Sina Tech, Dreame Know-how had not responded by press time.
“Studying from Xiaomi, Absolutely Difficult Li Auto”
Sina Tech reveals that Dreame has assembled a cross-industry expertise group protecting R&D, manufacturing, and high quality management. The group consists of core builders from their sensible {hardware} division and specialists from conventional car manufacturing.
Concurrently, Dreame has been actively recruiting for numerous positions, together with gross sales, regulatory affairs, and engineering roles, additional confirming the corporate’s critical intentions. Final week, Dreame Automotive formally introduced the completion of its first spherical of funding, setting a file for the quickest financing by a brand new EV firm in China.
Based on people concerned within the planning, the present 38 design proposals embrace not solely Bugatti-comparable fashions but in addition autos focusing on the Rolls-Royce Cullinan and Bentley markets, forming a preliminary product matrix. Yu has mandated that the model’s autos needs to be independently designed and developed, with the Bugatti-level mannequin requiring class-leading acceleration and sporting efficiency.
At present, the outside and inside designs for this flagship mannequin have been preliminarily decided. Internally named “Dreame-Bugatti,” it should have each electrical and extended-range variations, with plans to debut on the CES exhibition in the USA on the finish of this yr, the place a prototype might be displayed.
Starry Automotive, Dreame’s invested subsidiary, will probably develop the fashions focusing on Cullinan and Bentley. Enterprise registry information exhibits that Starry Plan (Shanghai) Automotive Know-how Co., Ltd. has a registered capital of 1 billion yuan (139 million USD), headquartered in Shanghai’s Lingang New Space. Yu Hao not directly holds 80% of shares by means of three firms, making him the final word beneficiary and controlling shareholder.
Throughout a current inner communication assembly, Yu said his intention to create Bentley-rivalling fashions with 3.2m and three.3m wheelbases, specifying that “the previous should exceed Li Auto’s L9 and Aito’s M9 in size, width, and peak, whereas the latter needs to be imposing and rugged, with all dimensions no smaller than the Cullinan.”
For the three.2m wheelbase Bentley-rival, Yu has deliberate 4 fashions: D9, priced at 269,900-309,900 yuan (37,500-43,000 USD), focusing on Li Auto’s L6, L7, and Xiaomi’s YU7; D9 Professional, priced at 329,900-389,900 yuan (45,800-54,200 USD), focusing on Li Auto’s L8 and Aito’s M8; D9 Max, priced at 429,900-489,900 yuan (59,800-68,100 USD), focusing on Li Auto’s L9; and D9 Extremely, priced at 529,900-589,900 yuan (73,700-82,000 USD), focusing on Aito’s M9.
Yu emphasised, “One car platform reaching 4 configurations—that is studying from Xiaomi, with suffix names additionally referencing Xiaomi. This product can utterly problem Li Auto, crushing all the things from the L9 right down to L8, L7, and L6.”
Moreover, Yu has deliberate the D10, with wheelbases of three.3m and three.4m, focusing on larger value segments. “Extending the wheelbase by 10cm will create at the very least a 100,000 yuan (13,900 USD) value gradient,” he famous.
Beforehand, Dreame Automotive introduced a collaboration with BNP Paribas to construct a German manufacturing unit close to Tesla’s Berlin Gigafactory.
Data present that by the tip of 2024, Dreame had utilized for six,379 patents globally, with 45% being invention patents protecting core EV areas, together with sensor fusion, motor management, and human-machine interplay.
