The Xiaomi YU7 was launched on June 26, and the corporate introduced that 240,000 lock-in orders have been made within the first 18 hours following the launch.
Xiaomi YU7 will be ordered in two methods. Clients will pay a deposit of 5,000 yuan (700 USD), and their pre-order is refundable for seven days, after which it turns into locked in. Clients even have the choice to pick out their automotive configuration and lock it in manually, making their order non-refundable.
The second choice is to pay a 20,000 yuan (2,800 USD) deposit for a precedence supply order, which is mechanically locked in and non-refundable. The precedence supply choice is at present displaying “bought out” within the Xiaomi app.
Yesterday, Beijing-based smartphone big introduced it obtained 200,000 orders in 3 minutes and 289,000 orders in a single hour. These orders have been a mixture of customary 7-day refundable orders and locked-in orders. That is the primary time Xiaomi experiences on lock-in order information. Xiaomi didn’t elaborate, however the reported 240,000 lock-in orders are probably a mixture of precedence orders and manually locked-in orders.
Xiaomi entered the car-making enterprise in March 2021, asserting an preliminary funding of 10 billion yuan (1.4 billion USD), and an extra funding of 10 billion USD (71 billion yuan) over the following ten years. In 2022, Xiaomi CEO Lei Jun claimed their goal is to promote 10 million EVs yearly.
Three years after asserting its entry into the EV-making race, Xiaomi launched its first automotive, the SU7 sedan, which broke the Chinese language web.
When SU7 began gross sales on March 28, 2024, it obtained 50,000 preorders in 27 minutes and almost 90,000 preorders within the first 24 hours, primarily promoting out the automotive for the remainder of the 12 months attributable to restricted capability at Xiaomi’s Beijing plant. From its launch (March 2024 – Could 2025), SU7 delivered over 272,00 models, primarily based on China EV DataTracker.
Lei Jun, Xiaomi CEO, anticipated that demand for the YU7 shall be about thrice increased than the corporate’s first mannequin, the SU7 sedan, launched final 12 months. In China, the gross sales ratio of SUVs vs sedans is about 3:1.
The Xiaomi YU7 begins at 253,500 yuan ($35,300) for the 830 km CLTC vary model. That undercuts the Tesla Mannequin Y by 10,000 yuan (1,400 USD) as China’s best-selling automotive of 2024 begins at 263,500 yuan for the RWD model in China.
