In Thailand, the variety of pure electrical automobile registrations in 2024 was 70,137 items, down 8.1% year-on-year, with a market penetration charge of 14.0%. Among the many prime ten best-selling manufacturers, seven had been Chinese language manufacturers, with BYD rating first in gross sales all year long, claiming greater than one-third of the market share.
| Rating | Model | Gross sales Quantity | Market Share (%) |
| 1 | BYD | 27,005 | 38.5 |
| 2 | MG | 9,081 | 12.9 |
| 3 | Neta | 7,969 | 11.4 |
| 4 | Changan | 5,912 | 8.4 |
| 5 | GAC Aion | 5,185 | 7.4 |
| 6 | Tesla | 4,121 | 5.9 |
| 7 | GWM Ora | 3,231 | 4.6 |
| 8 | Volvo | 2,563 | 3.7 |
| 9 | BMW | 1,483 | 2.1 |
| 10 | SGMW Wuling | 711 | 1.0 |
In October 2022, BYD launched its Atto 3 in Thailand and began promoting it in November that 12 months. Since January 2023, BYD has received the gross sales champion of pure electrical autos in Thailand for no less than 18 months. Right now, one out of each three pure electrical autos offered in Thailand is from BYD.
It’s value mentioning that Japanese manufacturers resembling Honda, Toyota, Nissan, and Isuzu beforehand occupied greater than 90% of the native Thai automotive market. BYD’s technique is to make use of Thailand as a spear to penetrate the remainder of the Southeast Asian market.
Take Singapore for example, BYD claimed the general gross sales champion final 12 months for the primary time, beating Toyota. In 2024, BYD’s gross sales elevated from 1,416 items in 2023 to six,191 items, dominating 14.4% of the market share, in response to the brand new automotive registration knowledge of approved sellers launched by the Land Transport Authority of Singapore.
Toyota adopted intently with an annual gross sales of 5,736 autos, BMW 5,042 autos, and Mercedes-Benz 4,887 autos, rating second to fourth respectively. Moreover, Tesla’s gross sales reached 4 digits for the primary time final 12 months, rising from 940 in 2023 to 2,384 autos.
Not simply in Singapore, BYD additionally surpassed Toyota within the Japanese electrical automobile marketplace for the primary time in 2024 with 2,223 items offered, a year-on-year improve of 54%. In distinction, Toyota’s electrical automobile gross sales fell by 30% to solely 2,038 items.
Supply: Autohome
