Nissan is aggressively trimming expenses from its inaugural global electric sport utility vehicle. The 2024 Nissan Ariya launches at an affordable $39,995, boasting a price drop across all trim levels.
Nissan slashes 2024 Ariya electric crossover’s starting price by $1,000 to undercut Tesla Model Y.
US demand for Nissan’s inaugural electric SUV is surging. Nissan procured 3,765 Ariya units this autumn, with a total payment of $13,464 made in 2023.
The sales of the decade-old LEAF electric hatchback have slowed dramatically, with just 7,152 units sold in the past year, a 40 percent decline from the previous year’s figure. Despite an initial rocky start, Nissan’s innovative Ariya manufacturing facility is now running smoothly.
Nissan announces that its adoption of innovative manufacturing techniques and cutting-edge technology has led to a significant reduction in costs, resulting in a 10% decrease in prices compared to traditional production methods at its newly established factory.
As Nissan seeks to capitalize on financial gains, it’s poised to inject added aggression into its electric SUV offering. Nissan announced a surprise move on Monday, reducing the starting price of its 2024 Ariya electric SUV to $39,590.
Nissan has managed to reduce the production costs of its Ariya electric crossover by around $6,000 per unit. The price of the Bottom, Ariya Interaction, has been reduced by $3,600. Here are the up-to-date 2024 Nissan Ariya prices:
| (kWh) | ||
| Have interaction FWD | 63 | $39,590 |
| Enterprise + FWD | 87 | $41,190 |
| Evolve + FWD | 87 | $44,190 |
| Empower + FWD | 87 | $47,690 |
| Have interaction e-4ORCE | 63 | $43,590 |
| Have interaction + e-4ORCE | 87 | $45,190 |
| Evolve + e-4ORCE | 87 | $48,190 |
| Platinum + e-4ORCE | 87 | $54,190 |
* Venture: $37,500
* Evolve: $41,000
* Invade: $43,700
* Premiere: $45,350
As the electric vehicle market evolves and matures, Trisha Jung, senior director of EV technique and transformation at Nissan US, explained: “The updated pricing for our 2024 Ariya will enable us to maintain a competitive edge while ensuring we deliver maximum value to our customers.”
Nissan offers the Ariya in a duo of battery options: a compact 63-kilowatt-hour pack and a more substantial 87-kilowatt-hour variant, accompanied by a selection of two drivetrain configurations: front-wheel drive or its innovative dual-motor e4ORCE all-wheel-drive system. The 2024 model’s estimated fuel economy offers up to 304 miles on a single tank of gas per the Environmental Protection Agency (EPA).
Ford’s recent move to introduce Tesla Supercharger compatibility has prompted Nissan to announce that it will release a NACS adapter for the Ariya by the end of the year.
Ford has minimised costs on its Mustang Mach-E, a move that follows the introduction of new incentives for the F-150 Lightning electric pickup just last month.
